Devinder Singh Benipal is a distinguished force in the Punjabi media landscape, with an illustrious career that spans over two decades across multiple platforms. As a passionate community advocate, Benipal continues to influence and elevate the voice of Punjabi culture in the global media arena.
Devinder Benipal remains deeply engaged in community advocacy, using his platform to support cultural initiatives and champion the voices of the Punjabi community.
Devinder Benipal is a well-known and respected figure in the Punjabi media industry, with a career spanning over two decades across print, radio, television, and digital platforms. With a strong academic foundation in political science, Devinder’s leadership journey began in college, where he excelled in debate and took on key organizational roles – laying the groundwork for a lifetime of public engagement and influence.
He began his professional media career as a radio host and operational manager at a Punjabi radio station, where he brought engaging, locally focused programming to life. His work across music and talk shows quickly earned him a reputation as a thoughtful presenter and sharp interviewer. Alongside his broadcasting success, Devinder has spent years as a lyricist collaborating with well-known artists, and as a skilled MC at major cultural events, making him a dynamic and multifaceted presence in Punjabi media and entertainment. Over the years, he has also played an instrumental role in establishing several Punjabi media networks, offering his guidance, leadership, and experience to help expand their reach and professional standards.
Currently, he serves as a news analyst on Punjabi television, where his extensive live broadcast experience and commitment to honest, thoughtful journalism have made him a trusted face across global Punjabi audiences. He also manages a popular YouTube channel that delivers news, interviews, and cultural storytelling, allowing him to connect with younger generations and expand his digital impact.
Fluent in Punjabi, Hindi, Urdu, and English, Devinder is not only a bridge between communities but also an active contributor to them, frequently participating in fundraisers, cultural programs, and grassroots advocacy. His leadership has been recognized through multiple community awards, reflecting both his media influence and his dedication to service.
As he steps into the role of CEO, Devinder brings with him a strategic vision to elevate storytelling, amplify underrepresented voices, and strengthen cultural connections through innovation and inclusivity. He hopes to lead with integrity, foster new talent, and build platforms that reflect the evolving needs and aspirations of Punjabi and South Asian communities worldwide.
Outside of work, Devinder is passionate about biking and volleyball, having competed at the state level in Punjab – bringing the same energy and discipline to his personal life that he does to his professional pursuits.